The initial brief: Make a poster to advertise a robotics, law and ethics conference with lots of text. And don’t use any images.
So I used a text editor running in a terminal whose output was piped through the wonderful Cathode app.
A large terminal image stuck to a wall would be unusual and stop the viewer — the primary purpose of a poster — I feel. The secondary purpose is to provide information and tell what we want the viewer to do.
Above: Milton Glaser’s classic logotype for the I Love New York advertising campaign. Below: Three points from his wonderful essay Ten Things I Have Learned:
4. Professionalism is not Enough or the Good is the Enemy of the Great. Early in my career I wanted to be professional, that was my complete aspiration in my early life because professionals seemed to know everything — not to mention they got paid for it.