Simon Griffee Design Photography Writing Illustration

Cantos Website Design

2008 January 1

Cantos.com landing pages.

Cantos

UX & Website Design

Problem

Cantos needed to attract new visitors interested in online business video to their website. An audience accustomed to seeing a great deal of financial information on a daily basis proved to be a challenge.

Solution

I created a group of clear, modern, accessible HTML landing pages easily managed with a custom CMS and targeted by a focused Google Ad campaign. The landing pages succeeded in bringing a large number of new visitors to explore Cantos’ services increasing impression-to-click rates by 30%.

Work Done

User experience design, graphic design, copy writing, HTML markup, CSS, CMS templates and implementation.

What

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